Archives: Press Releases

South American Retail Leader Grupo Éxito Renews DemandTec Price Optimization to Ensure Customer-focused Pricing with Business Agility

Across its large Colombian food retail business, Grupo Éxito enhances shopper and competitive responsiveness with leading price science BOSTON—November 11,…

Global Study Reveals Profound Shifts in Shopper Behaviors Likely to Persist Post Pandemic

Respondents in Brazil, France, Germany, the U.K., and the U.S. express heightened price sensitivity, economic insecurity, and suspicion of unfair…

Independent Research Firm Cites Acoustic as A Leader in Mobile Engagement Automation

Acoustic received the highest scores possible in the criteria of customer data, content library, personalization, SMS, marketing measurement, and descriptive…

Research Finds COVID-Driven Shopper Behavior Increases Retailers’ Need for AI-powered Pricing

72% of retailers believe shopper price sensitivity will remain high, causing 93% to re-assess key value items NEW YORK, July…

Acoustic Names Dennis Self Chief Executive Officer

Self to drive company growth and innovation at the intersection of marketing, data, and technology NEW YORK, June 8, 2020…

Retail Business Services, Service Company to Ahold Delhaize USA, Extends Promotion Contract with DemandTec by Acoustic

Multi-Year Contract Renews End-to-End Promotion including Vendor Trade Promotion Collaboration, Promotion Planning and Promotion Execution NEW YORK, May 28, 2020…

Acoustic Recognized as a Multichannel Marketing Hubs Leader by Gartner

NEW YORK, May 15, 2020 – Acoustic – the world’s largest independent marketing cloud – was recognized as a Leader…

DemandTec by Acoustic & Retail Leader to Provide Insights into “Crisis Pricing: The Role of AI in Times of Uncertainty”

Executives to share perspectives on how AI can help retailers understand, predict and respond to real-time shifts in demand NEW…

DemandTec by Acoustic Empowers Retailers with Market-Leading Price, Promotion and Markdown Optimization

AI-Powered Multi-channel Offerings at NRF for Retailers and Their CPG Partners Enable Price Agility in a Dynamic Environment NEW YORK,…