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Sustainability must be a fundamental element of all retailers’ strategies. From the smallest local retailer to the biggest big box store, consumers increasingly expect the brands they support to be thinking about their impact on our environment. Gen Z is driving this shift, even signaling a willingness to pay a premium for goods rooted in sustainability.

Melissa Tatoris

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Acoustic

Acoustic helps marketers deliver more personalized experiences based on consumer needs and preferences. For more than ten years, we’ve been a technological leader, providing integrated digital marketing, marketing analytics, content management, personalization, mobile marketing and marketing automation solutions to an international client base of 3,500+ brands, including Fortune 500 companies.

Retail for good: sustainability is the only way forward

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